A virtual assistant for marketing agencies takes the admin that eats billable time: client reports, project board updates, scheduling, invoicing follow-up and inbox care. Strategy, creative and client calls stay with your team. A part-time plan is 80 hours for $500, and full-time is 160 hours for $899, or $5.62 an hour.
A virtual assistant for marketing agencies handles the admin that eats billable time. Reports, boards, schedules and invoices repeat every week, so they are easy to hand off. This guide lists 12 tasks, the limits, and a weekly routine. All prices are in US dollars. It is general information, not legal or tax advice.
12 tasks for a virtual assistant for marketing agencies
| Task | What the assistant does |
|---|---|
| Client reporting | Pulls numbers from your tools into your report template for you to review |
| Project board updates | Keeps tasks, owners and due dates current in your project tool |
| Content scheduling | Schedules posts and emails you have already approved |
| Inbox care | Sorts email, drafts routine replies, flags what needs you |
| Calendar | Books meetings across time zones and sends reminders |
| Client onboarding | Sends forms, collects logins and files, builds the folder |
| Invoice follow-up | Sends invoices and polite payment reminders by email |
| Research | Builds lead lists and competitor notes |
| Meeting notes | Writes up notes and action lists from your recordings |
| Asset library | Names, sorts and stores creative files |
| Agency admin | Updates the CRM, proposals folder and team rota |
| Website upkeep | Edits pages and checks broken links on client sites |
What your agency keeps
A virtual assistant supports your team. It does not replace your judgment. Keep these in-house:
- Strategy, positioning and creative direction.
- Client calls and sales conversations. Our assistants do not make calls.
- Final approval of anything a client will see.
- Legal, tax and contract decisions.
A weekly routine for agency admin
- Monday: update the project board and send the week's schedule.
- Tuesday to Thursday: handle inbox, scheduling and onboarding tasks.
- Thursday: draft client reports for review.
- Friday: send invoice reminders and a short summary of hours used.
Write each step once as a checklist. The task brief templates and the task brief guide show how. Saved checklists make client reporting faster each month.
What it costs
| Plan | Price | Fits |
|---|---|---|
| 3-hour block | $33 | A first test |
| Pay-as-you-go | $12 an hour | Busy weeks |
| Part-time, 80 hours | $500 a month | A small agency |
| Full-time, 160 hours | $899 a month, or $5.62 an hour | A growing agency |
Unused hours roll over while your account is active, and a team lead reviews every task. For a full guide to the long-term option, read dedicated virtual assistant. To price one task, see virtual assistant cost per task.
How to start
Mistakes agencies make with a virtual assistant
- They hand off work without a template. Give a report layout first.
- They skip review. Always check the first three reports yourself.
- They give access to everything. Share only the tools the task needs.
- They start too big. Begin with three jobs.
A virtual assistant for marketing agencies works best with clear rules. Write down your naming rules, report layout and approval steps. Share them in one folder. Then the assistant can follow them every week. New staff can use the same folder, so the work stays steady when your team changes.
Track the hours too. A virtual assistant for marketing agencies should save you more billable time than the plan costs. If it does not, change the tasks, not the plan. Check the portal each Friday and note what took longer than planned.
Start with the three jobs that take the most time, such as client reporting, project board updates and invoice follow-up. Write a short brief for each. Review the first results, then add more. After a month, check the hours in the portal and choose the plan that fits. Want to talk first? Book a strategy call.
Helpful next steps
- See every plan and price
- VA vs employee cost calculator
- Virtual assistant onboarding checklist
- Social media management help
Frequently asked questions
What can a virtual assistant do for a marketing agency?
A virtual assistant can compile client reports from your data, update project boards, schedule posts you have approved, chase invoices, manage the inbox and calendar, and build research lists. A team lead reviews every task.
What should an agency keep in-house?
Keep strategy, creative direction, client calls and final approvals with your team. A virtual assistant supports the work. It does not set strategy or give legal or tax advice.
How much does it cost?
The full-time plan is 160 hours for $899, or $5.62 an hour. Part-time is 80 hours for $500. A 3-hour block is $33 and pay-as-you-go is $12 an hour. Prices are in US dollars.
Do you work in my time zone?
Our team works from Kerala, India, in English. Shifts are planned around your working day in the US, UK, Canada, UAE, Australia or New Zealand.
What is doing this yourself costing you?
Doing it yourself: $2,165 a month of your time.
The same hours at our $12/hr pay-as-you-go rate: $520. Dedicated plans start at $5.62/hr.
Simple maths from the numbers you enter. It assumes a VA can take on those hours.
Start for $1Written by the MyRemoteVA team. Search-trend figures come from Google Trends. Prices shown are our current plans. Last updated October 19, 2026. Questions or corrections? Contact us.